Hemma creates fresh, elegant collections using authentic hand-woven Kente, a textile rich in African royal tradition. Kente began to flourish in West Africa in the 17th century and still remains prominent representing social prestige, luxury, and cultural sophistication. Each garment is uniquely handmade from intricately hand-woven Kente imported from Ghana. By incorporating the same techniques used to dress Ghanaian nobility for centuries, Hemma allows each client to exude royalty. By investing in quality pieces that last a lifetime, the lives of Ghanaian school children are also impacted. A percentage of all proceeds will be donated to a West African middle school where the designers instructed classes.

Sunday, November 2, 2008

Keep on Keepin on...

Cindy just left to Ghana! Production of Hemma has officially begun. There she is ready for lift off! However, nothing is ever as smooth as it seems...but I'm realizing more and more that whatever can go wrong probably will and your job as the owner of a business is to suck it up and make it seem seamless. A small example: Cindy calls me understandably freaking out because the Airline she's flying want to charge her $600 in over-weight fees for her luggage. Luggage that is carrying raw materials for Hemma! A huge expense we didn't expect on having and like for any small business, funds have to be allocated very carefully. Some how she got the rep to go down by almost half...which leads me to believe that he was just trying to hustle us! Another trap expecially for small businesses to look out for. So she had to use her Ghana spending money and I had to Western Union her more money later that day. I was ill prepared for what happened next...I couldn't log into Cindy's account online because the password wasn't working, so I made my own account. We all know how long registering for a site takes, so you can understand how frustrated I was when the transaction didn't go through. Then I called customer service-- the most incompetent people I have ever spoken to! I spent 30 minutes on the phone with a rep trying to do an over the phone transaction, only to find out after all that that he could not put my transaction through, wtf I thought to myself! Then I got dressed and went to my bank in order to send Cindy $ from a physical Western Union. When I get to my bank, a withdrawal had been made from my account in the same amount that I was trying to send to Ghana! (even tho my transaction had failed and was canceled) So this lead to 3 more hours on the phone, back and forth between my bank and W.U. No Help! Which reminds me, always get the name of any rep you speak to over the phone from any company. After all this time, the conclusion they give me is that I have to wait until Tuesday and see if they money has been returned to my bank account. So I spent 4 hrs on a Saturday night on the phone with reps only to have nothing taken care of and $500 poorer (at least temporarily, I hope). In the end I had to borrow money from my boyfriend to send to Cindy until my situation clears up. So the moral of the story is, no matter how frustrated you are, remember that its all part of earning your stripes as a business owner and no matter how prepared you think you are, the unexpected ALWAYS arises! Enjoy the struggle and keep moving forward because there's always tomorrow...

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